000			02019cam a22003974i 4500
001			2009041832
003			DLC
005			20250921144431.0
008			091009s2011 mnua j b 001 0 eng
010			_a 2009041832
020			_a9781607531111 (library binding)
039			_a78908 _cTLC
040			_aDLC _cDLC _dDLC _dTLC _erda
050	0	0	_aHN90.M3 _bV38 2011
082	0	0	_a659.2/93244 _222
100	1		_aVaughan, Jenny, _d1947- _eauthor. _0(DLC)n 81018050
245	1	0	_aCauses and campaigns / _cJenny Vaughan.
264		1	_aMankato, MN : _bAmicus, _c2011.
300			_a45 pages : _bcolor illustrations ; _c28 cm.
336			_atext _btxt _2rdacontent
337			_aunmediated _bn _2rdamedia
338			_avolume _bnc _2rdacarrier
380			_aBook _2tlcgt
385			_aJuvenile _2tlctarget
490	0		_aMedia power.
500			_aIncludes bibliographical references (p. 43) and index.
505	0		_aCampaigning and the media -- Money talks -- Disaster! -- Raising the roof -- The right face -- A voice for the voiceless -- Sides to the story -- Conflicting causes -- Slow burn -- Straight talk -- The media as campaigner -- Making news -- Scare tactics -- Giving the people what they want? -- A bad light -- Taking on the media -- Make the media work for you.
520			_a"Discusses the media treatment of social campaigns worldwide, including media coverage of causes such as natural disasters, AIDS, global warming, and how the media can affect these campaigns"--Provided by publisher.
650		0	_aCommunication in social action _vJuvenile literature. _0(DLC)sh2003001791
650		0	_aMass media _xSocial aspects _vJuvenile literature. _0(DLC)sh 85081876
650		0	_aMass media _xInfluence _vJuvenile literature. _0(DLC)sh 85081866
650		0	_aMass media _xAudiences _vJuvenile literature. _0(DLC)sh 85081864
650		0	_aPublic relations _vJuvenile literature. _0(DLC)sh 85108753
949			_aGJNF _cJ 659.2 VAU _g31030100058239 _o03-2013 _p12.95 _j16892 _eGJNF _fAvailable
942			_cBK
999			_c13604 _d13604