Treasure hunt : (Record no. 6388)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02672cam a22003974i 4500 |
| 001 - CONTROL NUMBER | |
| control field | isl00024532 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250921140125.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s2006 nyua e 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2006043548 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1591841232 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| Canceled/invalid control number | 14346942 |
| 039 ## - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 33964 |
| Level of effort used to assign subject headings | TLC |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | DLC |
| -- | TLC |
| Description conventions | rda |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.32 |
| Item number | .S557 2006 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8/342 |
| Edition information | 22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Silverstein, Michael J., |
| Relator term | author. |
| Authority record control number or standard number | (DLC)n 00093037 |
| 245 10 - TITLE STATEMENT | |
| Title | Treasure hunt : |
| Remainder of title | inside the mind of the new global consumer / |
| Statement of responsibility, etc. | Michael J. Silverstein with John Butman. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York : |
| Name of producer, publisher, distributor, manufacturer | Portfolio, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2006. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 267 pages : |
| Other physical details | illustrations ; |
| Dimensions | 24 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 380 ## - FORM OF WORK | |
| Form of work | Book |
| Source of term | tlcgt |
| 385 ## - AUDIENCE CHARACTERISTICS | |
| Audience term | General |
| Source | tlctarget |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Today's consumer is on a continuous treasure hunt with the goal of finding the perfect value, every time. As a follow-up to Trading Up (2003), these authors explore the phenomenon of how average consumers make everyday thrifty buying decisions while mixing in lots of upscale purchases. Costco parking lots across the country are filled with BMWs as middle-market consumers search for bargains where they can, all the while indulging in emotionally rich, expensive goods. With more choices of where and how to buy goods, shopping has become a 24/7 activity as consumers cruise eBay, discount houses, dollar stores, and premium outlet malls. The companies that have always provided goods for middle America--General Motors, Kraft, United Airlines, Kroger, and other traditional stores are struggling and, in some cases, failing. Citing numerous case studies, Silverstein and his coauthor lay out in detail what companies must do today to appeal to the "treasure hunt" and examine this paradigm with not only anecdotal evidence but also a considerable amount of data that you would expect from a veteran from the Boston Consulting Group. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Consumer behavior. |
| Authority record control number or standard number | (DLC)sh 87006429 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Middle class. |
| Authority record control number or standard number | (DLC)sh 85085013 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Butman, John, |
| Relator term | author. |
| Authority record control number or standard number | (DLC)nr 91037873 |
| 852 ## - LOCATION | |
| -- | p$26.95 |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Contributor biographical information |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0720/2006043548-b.html">http://www.loc.gov/catdir/enhancements/fy0720/2006043548-b.html</a> |
| 856 42 - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Publisher description |
| Uniform Resource Identifier | <a href="http://www.loc.gov/catdir/enhancements/fy0720/2006043548-d.html">http://www.loc.gov/catdir/enhancements/fy0720/2006043548-d.html</a> |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| a | IANF |
| c | 658.8 SIL |
| g | 3ISPL00205868 |
| o | 20100201 |
| p | 26.95 |
| 5 | N |
| t | 205868 |
| j | 8439 |
| e | IANF |
| f | Available |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Idaho Springs Public Library | Idaho Springs Public Library | 09/21/2025 | 658.8 SIL | 3ISPL00205868 | 09/21/2025 | 26.95 | 02/01/2010 | Books |